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Customer communictions

How an optimized outbound customer communication process drives customer and business growth

Customer communications have evolved from a once-a-day delivery to a constant stream of physical and digital messages. In order for businesses to cut through the noise and provide a worthwhile and engaging experience, customer communications need to be as relevant, error-free, and timely as possible.  How a business chooses to execute its outbound communication process […]

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The secret to improving your customer retention rate

Due to Covid-19, many organizations have slashed their marketing budgets. Typically the majority of marketing dollars are focused on customer acquisition, but with a limited budget to spend what’s the most effective way to deploy marketing dollars? By focusing on customer retention, not acquisition. Why customer retention should be the priority Most brands spend a

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How Quadient is helping the digital transformation movement

The biggest shift to hybrid (digital and physical mail) communications is happening within our current marketplace. Quadient collaborates with customers, at every stage of business, and strives to offer products and solutions that work together to effort the transition for customers as they move through the transformation. For instance, the mix of physical mail and

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Taking Utility Customer Communications to the Next Level

Utilities as a monopolistic commodity Utilities have been regarded as monopolistic commodity providers for decades, with the products and services offered by one utility not much different from those offered by another. In many areas, markets have been determined solely on geography and have enjoyed a monopoly status governed by state and local regulations. However,

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What is Document Archiving and Why is it Important?

Document Archiving is a vital records management process that businesses and their employees should be familiar with. The consequences of not understanding your businesses archiving processes pose serious problems in the future. So lets set the record straight – What is Document Archiving? Document archiving is the process by which paper documents are securely stored

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What is Customer Journey Orchestration? Key concepts you need to know.

Today, customers expect every experience they have with a brand or provider to be fast, easy, and convenient. Customers want experiences that are personalized, consistent, relevant, timely, frictionless, and seamless, regardless of interaction points. With the ability to communicate regardless of where they are, customers don’t distinguish between online and offline interactions, or between the

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Quadient Listed as a Leading, Global Customer Communications Management Provider by Celent

Quadient, a leader in helping businesses create meaningful customer connections through digital and physical channels, announced today that Celent has listed Quadient as a leading global provider of customer communications management (CCM) in its report, “Customer Communications Management Systems, A Vendor Spectrum.” Celent is a research and advisory firm that helps financial institutions formulate comprehensive

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A Paperless Office: Is This Attainable for SMEs?

Business communications have changed massively over the last three decades. While documents such as invoices, statements and contracts were once sent and received solely via physical mail, the adoption of fax, followed by PCs, email and mobile devices, has seen organizations increasingly shift to digital alternatives. However, while small and medium enterprises (SMEs)are well aware

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